The average dealership receives approximately 10 hours of phone calls every single day. The sheer volume makes it easy to miss a...

BDC reps, calling Internet leads should be able to connect to leads 60% of the time. This may not occur on the first attempt, but...

The goal for inbound calls is simple: Help your customer find you, get to know you, trust you, and ultimately spend money with...

Some customers will ride it out for minutes, but most only a few seconds. That is why there is such a high correlation of site...

Every marketing dollar affects your bottom line, if spent wisely it increases it, if not it simply decreases it.  Whether you are...

DNI reports actual phone calls and where they originated so you know which campaigns are delivering real phone-calls, not just...

Organic SEO is the clear champion of website traffic because visitors are deliberately looking for your dealership. Don’t make...

Parts and service is your bread and butter to pull you through slow times. But how do you get more people into your shop, so your...

A deeper analysis using DNI unveiled the metrics that really matter. It turned out that over 86 percent of all conversions...